Celebrate 20 years of cabi Clothing

The wonder of our first 20 years

Goodness through the years

Year 2002

Our Great Adventure

It all started with an idea. Women wanted clothes as unique and special as they were and wanted to enjoy shopping again! And, women needed flexible ways to work without being asked to choose between family life or a career. Carol Anderson, a successful fashion designer and Kimberly Inskeep, an accomplished Management Consultant, dreamed of creating one solution to address both problems. Together with the 10 Founders, they wondered…would bringing designer fashion into a girlfriend’s living room with a Stylist offering personalized style and ideas bring back the joy of shopping while offering a fun and flexible career option? The answer turned out to be a resounding, “YES!”

Year 2003

<span>Over <strong>2,500</strong> cabi Fashion Experiences...and Counting!</span>

Over 2,500 cabi Fashion Experiences...and Counting!

After our first year, it was clear—women were loving the cabi Fashion Experience and wanted more! With only 105 Stylists, we surpassed 2,612 shows by the end of 2003. Fast-forward to our 20th birthday, and we’ve had nearly 1.5 million shows across the U.S., Canada, and the U.K.

Year 2004

The first cabi Scoop

What is The Scoop?

Think New York Fashion Week…cabi style! Balloons and confetti drops, music that has you dancing in your seats, hugs from friends from all over, and clothes…oh the clothes! Stylists across the globe gather for the unveiling of our newest Collection in a runway show. At this bi-annual event, Stylists receive in-depth training about the Collection, the season’s latest trends, and business updates so they’re equipped to serve and style clients well. Thousands of women in one place dressed in their cabi cutest? Yeah, they have a whole lot of fun!

Year 2005

United States of cabi

By 2005, we surpassed 1,000 Stylists across the U.S. (1,217 to be exact!), and cabi was serving up fashion, friends, and fun to women in 46 states. Needless to say, women couldn’t get enough! Clients were raving about the fun they were having shopping with their friends, and they placed 329,000 orders at cabi Fashion Experiences this year. Cabi was indeed bringing a better way to shop to women who craved it.

the heart of cabi foundation

During those early brainstorming sessions, we established our creed, “to affect lives through relationships” because relationships meant (and still mean) everything to us. In 2005, after hurricane Katrina devastated the Gulf Shores, we found another way to live out our creed when we established The Heart of cabi Foundation. Today, our Foundation encourages and empowers women in need through three ways: restoration by helping women recover from vulnerable circumstances, vocation by offering small business loans in developing countries, and education by supporting schools in Rwanda.

Year 2007

The Million Dollar Stylist

Brenda, a Stylist from Birmingham, AL who started her cabi business in Fall 2003, became the first to hit $1 million in sales, and we celebrated her like crazy at the following Scoop. Since then, nearly 200 Stylists have reached this remarkable milestone. Reaching this achievement only fueled Brenda’s momentum—today, she’s one of only two Stylists who crossed over $5 million in sales in 2021. Congratulations to all our phenomenal Million Dollar Milestone achievers.

Year 2008

Shopping for Good

Cabi debuted its first Heart of cabi item in Spring 2008, the Ticking Tote. Since then, the Design Team has selected a special item from each Collection as the Heart of cabi item. Proceeds from the sale of these pieces are donated to The Heart of cabi Foundation to fund domestic restoration efforts. This includes giving away free clothing to communities hit by natural disasters and partnering with local nonprofit organizations to serve women going through vulnerable life circumstances. To date, we’ve hosted 282 giving events, where 7,075 cabi Stylist volunteers have given away 330,000 clothing items in the U.S., Canada, and the U.K.

Year 2009

cabi Gets Social

Fashion was hitting the Internet through style blogs, so cabi jumped into the arena with our weekly blog, The cabi Canary. Soon after, @cabiclothing joined the social media buzz and introduced cabi to a whole new online audience. Today, the #cabiclothing hashtag has been used over 263,000 times on Instagram as Stylists and clients alike share style tips, mix-and-match options, and their overall love for cabi. Keep it coming, ladies! We love seeing you in your #cabicutest.

Year 2010

Make a Change Program

Established in 2008, our Make a Change Program funded small business loans for women in the developing world. But in 2010, The Heart of cabi Foundation designated all donations to Opportunity International, our nonprofit partner, to support schools and children in Rwanda. This happens when cabi clients round their order total up to the nearest dollar or pound, and we’ve raised $2.7 million to date! Education has become our third pillar of empowering women, providing 14,630 Rwandan students and their families with hope and opportunity.

Year 2013

Welcome Katie Malone

Katie Malone joined cabi as the Vice President of Marketing & Events in Spring 2013 leading our global marketing strategy and brand positioning. She’d begun her marketing career at Speedo, which honed her strategic thinking skills and creative vision for fashion brands. Katie’s experience allows her to understand the cabi customer AND cabi Stylist, consistently coming up with innovative ways to reach them. She served as our President & Chief Marketing Officer, overseeing field strategy and driving global sales, team building, and retention. She also throws the best cabi Fashion Experiences twice each season at her home in Huntington Beach, CA, and her friend group is now full of loyal cabi fans. Today, she serves as our Chief Executive Officer.

Benvenuto, Daniele

A native of Milan, Italy, Daniele Trussardi had an impressive resume working for brands like Ann Taylor and Calvin Klein, making him an excellent choice for cabi’s new Creative Director. He also joined in Spring 2013, and since then, Daniele’s extensive design and marketing experience has grown as he’s fearlessly led our women’s fashion brand in a bold new direction as Vice President of Creative & Events—elevating the energy, sophistication, and charm of the cabi brand. Cabi Stylists can’t get enough insight into his seasonal campaigns and the accent he shares it with!

Follow daniele on instagram

Year2014

In Spring 2014, Carol Anderson, cabi’s namesake designer, retired after a 36-year-long career in fashion. Carol left behind a legacy of designing clothes that felt special and made women feel beautiful. As we bid farewell and welcomed the next generation of designers at cabi, we launched the Love, Carol Collection—5 incredible styles that included a special label with her signature inspired by her impeccable fashion sense and endless creativity and vision.

Introducing Kat Woodside

Kat Woodside officially joined the cabi family as the Vice President of Design in Spring 2011 and stepped into Carol’s role as Chief Design Officer when she retired. Kat brought over 20 years of leadership and design experience to cabi, with success in women’s apparel as the Creator of bellekat, her own high-end contemporary brand, and Head Designer for Paige Premium Denim. Kat’s effortlessly chic style and popularity with Stylists and clients alike inspired one of our most-visited corners of cabionline, What Would Kat Wear.

Follow Kat on Instagram

Meet the team...

Kat was joined by Becky Jantzen, Kris Kim, and Charlotte Hurst to create the cabi Design Team.

Becky Jantzen, <span>Executive Fashion Director</span>

Becky Jantzen, Executive Fashion Director

A fashion force to be reckoned with, Becky has style running through her veins! Becky is an integral part of the creation of each Collection, as well as each and every look showcased in cabi marketing materials. Becky’s responsible for all the fun and funny names of cabi pieces over the years. Who remembers the La-Di-Da Blouse or the Piccolo Shrug?

Kris Kim, Designer

A rare talent and superstar Designer, Kris is usually two steps ahead of everyone in the room! She thinks of everything and is incredibly detailed in all she does. And, she’s an artist! The Fall ’21 Heart of cabi item, the Love Tee, included a hand-stitched image Kris sketched by hand.

Charlotte Hurst, <span>Design Development Manager</span>

Charlotte Hurst, Design Development Manager

With a wealth of fashion and cabi knowledge, everything product-related touches Char’s hands. From fabrication to fit to construction, Char is the gatekeeper for making every piece in our Collections come to life! Char’s been working for cabi longer than any other employee—she worked directly for Carol before cabi was established.

Year 2015

A New Look

Taking a fresh approach to cabi’s evolving, charmingly feminine aesthetic, we traded in the beloved little pink dress for a sleek-yet-approachable logo in a custom font. And, inspired by the strength of our connected community and a common goal to empower women, we reimagined the power of pink with unpredictable pops to add a touch of whimsy and femininity. The result was both bold and modern—a look that both expresses and reflects our legacy.

Introducing the Notion

Our first style magazine, the Notion by cabi, was published in 2015 and instantly became a bedside staple! The magazine of style, opportunity, and purpose gives our clients style and ideas for the current Collection. The seasonal publication features the latest trend reports, editorials that deliver fabulous outfit inspo, and articles by cabi executives.

Read The Latest Issue

cabi Goes International

Women everywhere—cousins, college friends, strangers on airplanes—wanted access to these clothes, so we spread the transformative spirit of cabi by expanding internationally! We launched cabi in Canada in Fall 2015, followed by the U.K. one year later in 2016. Some of our pioneer Stylists in these countries had been patiently waiting for years to start their cabi businesses, and our U.S. Stylists were eager to expand their teams internationally.

W.E. are cabi

The Heart of cabi Foundation expands its reach to impact women entrepreneurs around the globe through the launch of the W.E. are cabi Program, a one-for-one small business loan and mentorship program in partnership with Opportunity International. For every new cabi Stylist, cabi funds a small business loan in her name for a woman entrepreneur in a developing country to start her own business.

Each small business loan created through a new cabi Stylist ultimately turns into five loans over time, greatly extending the personal good she brings to the world. To date, cabi Stylists have funded 18,365 small business loans! We believe cabi exists for a purpose, and when we’re united around that purpose, working synergistically, we can affect tremendous change for the better, around the world. This program is our dream come true!

Spring 2018

Tokyo, Japan

Year 2016

Quest for Style & Ideas

We love women! We’re continuously inspired by them and want to help them create a personal style that suits their unique story. This led us to exploring some stunning style capitals of the world for inspiration and beauty of women everywhere. Check out each destination on the map for a look into our journey of sharing the cabi story through places that capture our cabi women.

Year 2017

cabi in the Press

Love for cabi had always been spread through word of mouth—one woman complimenting another’s outfit or the watercooler moments at the office of oohing and ahhing ultimately leading to invitations to a cabi Fashion Experience. But after years of being the “best-kept secret in fashion,” word got out! The press couldn’t get enough of our gorgeous clothes, our unique style of sharing them, and, of course, all the women who love them.

Year 2018

Just a Tap Away

Warning…you might stay up past your bedtime when you get all the goodness of cabi on your phone! Our personal styling app, cabi Tap, gives you daily outfit ideas and an easy-to-manage virtual closet full of the cabi pieces you own, plus mix-and-match recommendations and recently added ideas for every budget. Shop confidently on the go or use it at a show—browse the digital Look Book, send your order directly to your Stylist, and track it as it finds its way home to you. Yep, we’ve got an app for that.

Year 2019

London gets #styledbycabi

High fashion made for high standards with high-quality fabric hits the high streets. We made our way across the pond for a swanky brand event and pop-up shop in the Marylebone neighborhood in London. Cabi’s executive team was joined by influencers and press to learn more about why everyone was talking about cabi…and what could be more cabi than shopping at a Personal Styling Session!?

Cabi is all about finding your personal style and embracing what makes YOU unique. We believe it’s important to affirm the unstoppable magic of women coming together. The #iamcabi campaign put real women in the spotlight, showcasing their stories, style, and confidence. Through social activation, women created Mad Libs and shared them with their social media followers. What’s your affirmation?

Year 2020

cabi Front Row: Get Together While Staying Apart

The year the world shut down due to the COVID-19 pandemic was one that has changed our generation. Fashion wasn’t anyone’s top priority in those early weeks and months…safety and financial stability were at the forefront of everyone’s minds. How could we continue serving women when our business was based on gathering in homes? Thanks to cabi Front Row, our Stylists quickly pivoted and served their clients virtually, offering much-needed connection during a time of separation.

Our Front Row technology brings the cabi Fashion Experience to you, no matter where you are! Do your sister, BFF, and previous next-door neighbor live out of town and you wish they could enjoy cabi together? Not a problem! Our interactive platform lets you and your girlfriends connect in the comfort of your own home through a video chat feature while you all enjoy a front row seat to a runway show. And, your Stylist is there to provide an effortless shopping experience as she helps you find pieces that not only have the perfect fit but are perfect for you!

Year 2022

Happy 20th cabi!

After two years of meeting virtually, our community came together in person to revel in our 20 years of bringing the goodness of cabi to women…and what a time we had! Enter cabi on the block as we took over a street in downtown Phoenix for an outdoor street party and danced the night away. We celebrated that when we embraced CHANGE while holding true to our relationship-centric VALUES, we discovered WONDER. And in a spirit of WONDER, we saw OPPORTUNITY. Here’s to 20 more years of goodness, inspired by our first.

SKIP TIMELINE KEEP SCROLLING TO CONTINUE

Brenda L.	Alabama	5,000,000
Sheri B.	Michigan	4,000,000
Mary Beth D.	Minnesota	4,000,000
Vicki F.	California	4,000,000
Peg H.	Idaho	4,000,000
Heidi L.	Washington	4,000,000
Veronica P.	Texas	4,000,000
Amy T.	Illinois	4,000,000
Becky W.	Michigan	4,000,000
Lawryl J.	Texas	4,000,000
Michelle S.	Tennessee	4,000,000
Carol C.	Oklahoma	4,000,000
Teya M.	Florida	4,000,000
Christina A.	Missouri	3,000,000
Michelle B.	Indiana	3,000,000
Janae B.	California	3,000,000
Janine D.	Washington	3,000,000
Karin F.	Arizona	3,000,000
Katherine F.	Georgia	3,000,000
Kristi G.	Tennessee	3,000,000
Laurie G.	Oklahoma	3,000,000
Brenda G.	Arizona	3,000,000
Katie J.	Oregon	3,000,000
Kelly M.	Michigan	3,000,000
Patti R.	Tennessee	3,000,000
Jeanne S.	Oregon	3,000,000
Victoria S.	Arizona	3,000,000
Dionnie S.	Oregon	3,000,000
Lynda S.	North Carolina	3,000,000
Dawn W.	California	3,000,000
Betsy M.	Florida	3,000,000
Kristine F.	Colorado	3,000,000
Susan J.	Texas	3,000,000
Charlotte A.	Oregon	2,000,000
Mary Ann B.	Texas	2,000,000
Pam B.	Maryland	2,000,000
Allison B.	Virginia	2,000,000
Cherrie B.	New Mexico	2,000,000
Kelley B.	Texas	2,000,000
Kim C.	California	2,000,000
Elaine C.	New Mexico	2,000,000
Nicole C.	Montana	2,000,000
Patrice C.	California	2,000,000
Julie C.	Ohio	2,000,000
Jackie C.	Arizona	2,000,000
Penny D.	Maryland	2,000,000
Jamie F.	California	2,000,000
Dana G.	Washington	2,000,000
Shayni G.	California	2,000,000
Carrie G.	Colorado	2,000,000
Lisa H.	Oregon	2,000,000
Lisa H.	Massachusetts	2,000,000
Lisa H.	Alaska	2,000,000
Carrie H.	Texas	2,000,000
Katie J.	Oregon	2,000,000
Keli J.	Georgia	2,000,000
Rachel J.	Michigan	2,000,000
Roseanne K.	South Carolina	2,000,000
Karen K.	Ohio	2,000,000
Tonja K.	Washington	2,000,000
Kristi L.	Washington	2,000,000
Lesa L.	Nevada	2,000,000
Mary M.	North Carolina	2,000,000
Kate M.	Wisconsin	2,000,000
Christiana P.	California	2,000,000
Michelle P.	California	2,000,000
Heidi P.	Colorado	2,000,000
Lee R.	Colorado	2,000,000
Debi R.	California	2,000,000
Elizabeth S.	Alabama	2,000,000
Kathryn S.	Texas	2,000,000
Susan S.	California	2,000,000
Missy S.	Indiana	2,000,000
Susan S.	Texas	2,000,000
Annie S.	Colorado	2,000,000
Robin S.	Arizona	2,000,000
Linda T.	South Carolina	2,000,000
Rebecca T.	Oklahoma	2,000,000
Shelly T.	North Dakota	2,000,000
Heidi V.	Pennsylvania	2,000,000
Diane W.	California	2,000,000
Liz W.	Tennessee	2,000,000
Rachel W.	California	2,000,000
Christine W.	Pennsylvania	2,000,000
Jayme W.	Washington	2,000,000
Teresa Y.	Kentucky	2,000,000
Sarah Y.	Washington	2,000,000
Joy L.	California	2,000,000
Annette S.	Texas	2,000,000
Whitney D.	Arkansas	2,000,000
Susan S.	Tennessee	2,000,000
Kristin T.	Minnesota	2,000,000
Fontaine S.	Illinois	2,000,000
Karen S.	Ohio	2,000,000
Leslie C.	Florida	2,000,000
Jennifer M.	South Carolina	2,000,000
Nancy G.	Indiana	2,000,000
Melissa U.	Virginia	2,000,000
Shira H.	Connecticut	2,000,000
Victoria K.	New Jersey	2,000,000
Julie B.	Iowa	2,000,000
Jennie B.	Florida	2,000,000
Carrie A.	California	1,000,000
Joni A.	Georgia	1,000,000
Emily A.	Louisiana	1,000,000
Becky A.	California	1,000,000
Linda B.	Texas	1,000,000
Jami B.	New Hampshire	1,000,000
Liz B.	California	1,000,000
Aimee B.	New Jersey	1,000,000
Stephanie B.	Ohio	1,000,000
Barbara B.	Nevada	1,000,000
Kay B.	Oklahoma	1,000,000
Anita B.	Oregon	1,000,000
Bobbie B.	Washington	1,000,000
Cammy B.	Indiana	1,000,000
Nancy B.	California	1,000,000
Shellie C.	California	1,000,000
Kathy C.	Illinois	1,000,000
Jennifer C.	Texas	1,000,000
Kim C.	Georgia	1,000,000
Kimber C.	Florida	1,000,000
Kelly C.	Virginia	1,000,000
Christina D.	Iowa	1,000,000
Cynthia D.	North Carolina	1,000,000
Nicki D.	Texas	1,000,000
Renee D.	Arizona	1,000,000
Shari D.	California	1,000,000
Amy D.	Minnesota	1,000,000
Stephanie D.	Missouri	1,000,000
Ellen D.	Georgia	1,000,000
Mimi F.	California	1,000,000
Patricia F.	North Carolina	1,000,000
Wendy F.	Illinois	1,000,000
Theresa F.	Texas	1,000,000
Joanne G.	Virginia	1,000,000
Danette G.	Arizona	1,000,000
Janet H.	Georgia	1,000,000
Katie H.	Montana	1,000,000
Michelle H.	Georgia	1,000,000
Julie H.	Maryland	1,000,000
Lisa H.	Maryland	1,000,000
Sandra H.	Texas	1,000,000
Mary I.	California	1,000,000
Delores I.	Wisconsin	1,000,000
Fran J.	Ohio	1,000,000
Jennifer J.	Ohio	1,000,000
Jaci J.	California	1,000,000
Kim K.	Mississippi	1,000,000
Jackie K.	Pennsylvania	1,000,000
Heidi K.	Georgia	1,000,000
Carrie K.	Missouri	1,000,000
Rachel L.	Arizona	1,000,000
Tami L.	Nebraska	1,000,000
Dana L.	Alabama	1,000,000
Whitney L.	Illinois	1,000,000
Gena L.	California	1,000,000
Mary Beth L.	Washington	1,000,000
Allison L.	Tennessee	1,000,000
Brenda M.	Colorado	1,000,000
Julia M.	Illinois	1,000,000
Kimberly M.	Texas	1,000,000
Marcia M.	Illinois	1,000,000
Karen M.	Minnesota	1,000,000
Lisa M.	Georgia	1,000,000
Catherine M.	Tennessee	1,000,000
Kathleen M.	Massachusetts	1,000,000
Elizabeth M.	Maryland	1,000,000
Julie M.	California	1,000,000
Lisette M.	Arizona	1,000,000
Catherine N.	Virginia	1,000,000
Michelle N.	Ohio	1,000,000
Bobbie O.	Hawaii	1,000,000
Lori O.	Illinois	1,000,000
Cheryl O.	Washington	1,000,000
Jennifer P.	Iowa	1,000,000
Mary P.	Oregon	1,000,000
Anne P.	Florida	1,000,000
Erin P.	California	1,000,000
Tracy P.	Michigan	1,000,000
Leslie R.	Minnesota	1,000,000
Carol R.	Tennessee	1,000,000
Martha R.	Massachusetts	1,000,000
Kim R.	Michigan	1,000,000
Vicki R.	Georgia	1,000,000
Pam R.	Tennessee	1,000,000
Jamie S.	Texas	1,000,000
Jennifer S.	Michigan	1,000,000
Brien S.	Virginia	1,000,000
Sue S.	Ohio	1,000,000
Laurel S.	Arizona	1,000,000
Sheila S.	Alabama	1,000,000
Debbie S.	Illinois	1,000,000
Francine S.	Virginia	1,000,000
Rhonda S.	Georgia	1,000,000
Kelly S.	California	1,000,000
Susan S.	Pennsylvania	1,000,000
Shanna S.	Oregon	1,000,000
Lori T.	Michigan	1,000,000
Susan T.	Connecticut	1,000,000
Cathy U.	Ohio	1,000,000
Connie V.	Texas	1,000,000
Cheri W.	Pennsylvania	1,000,000
Melissa W.	Kentucky	1,000,000
Kelly W.	Michigan	1,000,000
Dorothy W.	North Carolina	1,000,000
Sheri W.	Michigan	1,000,000
Jan W.	Minnesota	1,000,000
Alicia W.	Texas	1,000,000
Amy W.	Utah	1,000,000
Crystal T.	Washington	1,000,000
Angie G.	North Carolina	1,000,000
Melanie H.	North Carolina	1,000,000
Diane H.	North Carolina	1,000,000
Deb W.	Texas	1,000,000
Erinn H.	Illinois	1,000,000
Barbara W.	Texas	1,000,000
Kay C.	Indiana	1,000,000
Jessica I.	Pennsylvania	1,000,000
Tabbatha C.	Indiana	1,000,000
Amanda D.	Nebraska	1,000,000
Marjorie D.	Arkansas	1,000,000
Beau S.	Kansas	1,000,000
Susan L.	Illinois	1,000,000
Teresa B.	Ohio	1,000,000
Sondi S.	Pennsylvania	1,000,000
Kim W.	Ohio	1,000,000
Carla M.	Kentucky	1,000,000
Mary Lou B.	Massachusetts	1,000,000
Sherri H.	Texas	1,000,000
Carrie K.	Connecticut	1,000,000
Maria C.	Louisiana	1,000,000
Morgan R.	Florida	1,000,000
Heather H.	California	1,000,000
Susan C.	California	1,000,000
Kristy C.	Florida	1,000,000
Micah L.	Oklahoma	1,000,000
Kathleen S.	New York	1,000,000
Marcie M.	Florida	1,000,000
Elizabeth R.	Florida	1,000,000
Jen C.	Ontario	1,000,000

Year 2016 Modal

Subtitle
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Title Sample

Our Great Adventure

It all started with an idea. Women wanted clothes as unique and specia... Read More

It all started with an idea. Women wanted clothes as unique and special as they were, and wanted to enjoy shopping, again! And, women needed... Read More

It all started with an idea. Women wanted clothes as unique and special as they were, and wanted to enjoy shopping, again! And, women needed flexible ways to work…not asked to choose between family life or a career. Carol Anderson, a successful fashion designer and Kimberly Inskeep, an accomplished Management Consultant, dreamed of creating one solution to address both problems. Together with the 10 co-founders, they wondered…would bringing designer fashion into a girlfriend’s living room with a Stylist offering personalized style and ideas bring back the joy of shopping while offering a fun and flexible career option? The answer turned out to be a resounding, “YES!”

Our Great Adventure

Over 2,500 cabi Fashion Experiences...and Counting!

After our first year, it was clear—women were loving the cabi Fashio... Read More

After our first year, it was clear—women were loving the cabi Fashion Experience and wanted more! With only 105 Stylists, we surpassed 2,6... Read More

Over 2,500 cabi Fashion Experiences...and Counting!

The first cabi Scoop

What is The Scoop? Think New York Fashion Week…cabi style! Balloons ... Read More

What is The Scoop? Think New York Fashion Week…cabi style! Balloons and confetti drops, music that has you dancing in your seats, hugs fro... Read More

What is The Scoop?

The first cabi Scoop

What is The Scoop?

United States of cabi

By 2005, we surpassed 1,000 Stylists across the U.S. (1,217 to be exac... Read More

By 2005, we surpassed 1,000 Stylists across the U.S. (1,217 to be exact!), and cabi was serving up fashion, friends, and fun to women in 46 ... Read More

United States of cabi

By 2005, we surpassed 1,000 Stylists across the U.S. (1,217 to be exac... Read More

By 2005, we surpassed 1,000 Stylists across the U.S. (1,217 to be exact!), and cabi was serving up fashion, friends, and fun to women in 46 ... Read More

United States of cabi

The Million Dollar Stylist

Brenda, a Stylist from Birmingham, AL who started her cabi business in... Read More

Brenda, a Stylist from Birmingham, AL who started her cabi business in Fall 2003, became the first to hit $1 million in sales, and we celebr... Read More

The Million Dollar Stylist

Shopping for Good

Cabi debuted its first Heart of cabi item in Spring 2008, the Ticking ... Read More

Cabi debuted its first Heart of cabi item in Spring 2008, the Ticking Tote. Since then, the Design Team has selected a special item from eac... Read More

Shopping for Good

cabi Gets Social

Fashion was hitting the Internet through style blogs, so cabi jumped i... Read More

Fashion was hitting the Internet through style blogs, so cabi jumped into the arena with our weekly blog, The cabi Canary. Soon after, @cabi... Read More

cabi Gets Social

Make a Change Program

Established in 2008, our Make a Change Program funded small business l... Read More

Established in 2008, our Make a Change Program funded small business loans for women in the developing world. But in 2010, The Heart of cabi... Read More

Make a Change Program

Welcome Katie Malone

Katie Malone joined cabi as the Vice President of Marketing & Even... Read More

Katie Malone joined cabi as the Vice President of Marketing & Events in Spring 2013 leading our global marketing strategy and brand posi... Read More

Katie Malone joined cabi as the Vice President of Marketing & Events in Spring 2013 leading our global marketing strategy and brand positioning. She’d begun her marketing career at Speedo, which honed her strategic thinking skills and creative vision for fashion brands. Katie’s experience allows her to understand the cabi customer AND cabi Stylist, consistently coming up with innovative ways to reach them. Today, she serves as our President & Chief Marketing Officer, overseeing field strategy and driving global s... Read More

Welcome Katie Malone

Katie Malone joined cabi as the Vice President of Marketing & Events in Spring 2013 leading our global marketing strategy and brand positioning. She’d begun her marketing career at Speedo, which honed her strategic thinking skills and creative vision for fashion brands. Katie’s experience allows her to understand the cabi customer AND cabi Stylist, consistently coming up with innovative ways to reach them. Today, she serves as our President & Chief Marketing Officer, overseeing field strategy and driving global sales, team building, and retention. She also throws the best cabi Fashion Experiences twice each season at her home in Huntington Beach, CA, and her friend group is now full of loyal cabi fans.

Benvenuto, Daniele

A native of Milan, Italy, Daniele Trussardi had an impressive resume w... Read More

A native of Milan, Italy, Daniele Trussardi had an impressive resume working for brands like Ann Taylor and Calvin Klein, making him an exce... Read More

Follow daniele on instagram

Benvenuto, Daniele

In Spring 2014, Carol Anderson, cabi’s namesake designer, retired af... Read More

In Spring 2014, Carol Anderson, cabi’s namesake designer, retired after a 36-year-long career in fashion. Carol left behind a legacy of de... Read More

Introducing Kat Woodside

Kat Woodside officially joined the cabi family as the Vice President o... Read More

Kat Woodside officially joined the cabi family as the Vice President of Design in Spring 2011 and stepped into Carol’s role as Chief Desig... Read More

Follow Kat on Instagram Meet the team

Introducing Kat Woodside

Kat Woodside officially joined the cabi family as the Vice President of Design in Spring 2011 and stepped into Carol’s role as Chief Design Officer when she retired. Kat brought over 20 years of leadership and design experience to cabi, with success in women’s apparel as the Creator of bellekat, her own high-end contemporary brand, and Head Designer for Paige Premium Denim. Kat’s effortless chic style and popularity with Stylists and clients alike inspired one of our most-visited corners of cabionline, What Would Kat Wear

Meet the team...

Kat was joined by Becky Jantzen, Kris Kim, and Charlotte Hurst to create the cabi Design Team.

A New Look

Taking a fresh approach to cabi’s evolving charmingly feminine aesth... Read More

Taking a fresh approach to cabi’s evolving charmingly feminine aesthetic, we traded in the beloved little pink dress for a sleek-yet-appro... Read More

Taking a fresh approach to cabi’s evolving charmingly feminine aesthetic, we traded in the beloved little pink dress for a sleek-yet-approachable logo in a custom font. And, inspired by the strength of our connected community and a common goal to empower women, we reimagined the power of pink with unpredictable pops to add a touch of whimsy and femininity. The result was both bold and modern—a look that both expresses and reflects our legacy.

A New Look

Introducing the Notion

Our first style magazine, the Notion by cabi, was published in 2015 an... Read More

Our first style magazine, the Notion by cabi, was published in 2015 and instantly became a bedside staple! The magazine of style, opportunit... Read More

Our first style magazine, the Notion by cabi, was published in 2015 and instantly became a bedside staple! The magazine of style, opportunity, and purpose gives our clients style and ideas for the current Collection. The seasonal publication features the latest trend reports, editorials that deliver fabulous outfit inspo, and articles by cabi executives.

View Covers Read The Latest Issue

Introducing the Notion

cabi Goes International

Women everywhere—cousins, college friends, strangers on airplane... Read More

Women everywhere—cousins, college friends, strangers on airplanes—wanted access to these clothes, so we spread the transformative spirit... Read More

cabi Goes International

W.E. are cabi

The Heart of cabi Foundation expands its reach to impact women entrepr... Read More

The Heart of cabi Foundation expands its reach to impact women entrepreneurs around the globe through the launch of the W.E. are cabi Progra... Read More

W.E. are cabi

Spring 2018 Salamanca, Spain

Fall 2017 London, England

Spring 2017 Nice, France

Spring 2016 Capri, Italy

Fall 2016 Tokyo, Japan

Quest for Style & Ideas

We love women! We’re continuously inspired by them and want to help ... Read More

We love women! We’re continuously inspired by them and want to help them create a personal style that suits their unique story. This led u... Read More

Quest for Style & Ideas

cabi in the Press

Love for cabi had always been spread through word of mouth—one woman... Read More

Love for cabi had always been spread through word of mouth—one woman complimenting another’s outfit, the watercooler moments at the offi... Read More

Love for cabi had always been spread through word of mouth—one woman complimenting another’s outfit, the watercooler moments at the office of oohing and ahhing ultimately leading to invitations to a cabi Fashion Experience. But after years of being the “best-kept secret in fashion,” word got out! The press couldn’t get enough of our gorgeous clothes, our unique style of sharing them, and, of course, all the women who love them.

cabi in the Press

Just a Tap Away

Warning…you might stay up past your bedtime when you get all the goo... Read More

Warning…you might stay up past your bedtime when you get all the goodness of cabi on your phone! Our personal styling app, cabi Tap, gives... Read More

Just a Tap Away

London gets #styledbycabi

High fashion made for high standards with high-quality fabric hits the... Read More

High fashion made for high standards with high-quality fabric hits the high streets. We made our way across the pond for a swanky brand even... Read More

High fashion made for high standards with high-quality fabric hits the high streets. We made our way across the pond for a swanky brand event and pop-up shop in the Marylebone neighborhood in London. cabi’s executive team was joined by influencers and press to learn more about why everyone was talking about cabi…and what could be more cabi than shopping at a Personal Styling Session!?

London gets #styledbycabi

High fashion made for high standards with high-quality fabric hits the high streets. We made our way across the pond for a swanky brand event and pop-up shop in the Marylebone neighborhood in London. cabi’s executive team was joined by influencers and press to learn more about why everyone was talking about cabi…and what could be more cabi than shopping at a Personal Styling Session!?

cabi is all about finding your personal style and embracing what makes... Read More

cabi is all about finding your personal style and embracing what makes YOU unique. We believe it’s important to affirm the unstoppable mag... Read More

cabi is all about finding your personal style and embracing what makes YOU unique. We believe it’s important to affirm the unstoppable magic of women coming together. The #iamcabi campaign put real women in the spotlight, showcasing their stories, style, and confidence. Through social activation, women created Mad Libs and shared them with their social media followers. What’s your affirmation?

cabi Front Row: Get Together While Staying Apart

The year the world shut down due to the COVID-19 pandemic was one that... Read More

The year the world shut down due to the COVID-19 pandemic was one that has changed our generation. Fashion wasn’t anyone’s top priority ... Read More

cabi Front Row: Get Together While Staying Apart

Our Front Row technology brings the cabi Fashion Experience to you, no matter where you are! Does your sister, BFF, and previous next-door neighbor live out of town and you wish they could enjoy cabi together? Not a problem! Our interactive platform lets you and your girlfriends connect in the comfort of your own home through a video chat feature while you all enjoy a front row seat to a runway show. And, your Stylist is there to provide an effortless shopping experience as she helps you find pieces that not only have the perfect fit but are perfect for you!

cabi’s 20th Anniversary

Happy 20th cabi!

Title Sample

The Number Ones

These #vintagecabi styles were the #1 best sellers in their season!
Let us know which ones you had in your cabi closet.

Cuddle up in Comfort

In 2021, the world felt like it could use a hug, and cabi offered it in the form of this cozy-from-head-to-just-above-the-knees dress.

2021 - Cuddle Dress

Business in the Front, Party in the Back

The hemline and color drew clients close to these bottoms, but it was the fit that sealed the deal.

2020 - High-Low Crop

They M’Loved ’Em!

“I’ll take two pairs” was the most common response to these wonders. An audible gasp was heard around the world when cabi brought them back as a surprise in Fall ’21.

2019 - Center M'Leggings

Like Velvet, but Tough

Tucked into boots, worn with pumps, or completed with street sneaks, these narrow-wale cords were a hit.

2018 - Skinny Cord

Beyond Basic

Ultra-flattering, dreamy fabric, and yes, pockets. But, it was the ingenious “trap door” design that blew our minds and made this piece a top seller. #IYKYK

2017 - Playsuit

Fall Fete

A new cabi record—this gorgeous frock was the first-ever dress to be a #1 seller.

2016 - Provincial Dress

The Obsession Began

Our top seller in 2015 and 15 colors later, it’s still our best-selling piece of all time.

2015 - Serenity Tee

Exquisite Detail

Can clothes change lives? This piece did in 2014, revealing the magic of a waist-flattering peplum in feminine Venetian lace. We later brought it back in black.

2014 - Needle Lace Shell

Tres Chic

It was the perfect combo of gauzy, dreamy goodness that women of all shapes and sizes fell for.

2013 - Avery Tunic

The Perfect Touch

Clients went crazy for this little piece of perfection…an added layer of warmth to wear under or over everything!

2012 - Ballet Arm Warmers

More Drama, More Flair!

At the office or the opera, clients were complimented on this jacket so much that it became known as the “referral jacket.”

2011 - Editor in Chief Jacket

Drama & Flair

Women couldn’t get enough of the daring neckline and poppable collar for an instant confidence boost.

2010 - Cinema Top

Feminine Charm

This burst of color was quickly nicknamed “the Happy Top” by clients because that was the only way to feel while wearing it.

2009 - Tulip Tee

Designer Details for the Win

A ruffled collar for dramatic flair? Yes, please! Many of our top sellers over the years sport this feature.

2008 - Girlie Tee

The Original Twofer

Some creative clients even wore this skirt as a top over denim. One skirt, four ways!

2007 - Reversible Skirt

A Classic

The most talked-about cabi piece of all time. Rumor has it that women were buying it off Stylists’ backs!

2006 - Jacobean Tapestry

Our Foundation

Since 2005, we’ve spread the goodness of cabi through philanthropy. The Heart of cabi Foundation encourages and empowers women in need through fashion. Clothing is essential, but giving back is priceless!

Goodness then and now

Luxury within Reach

Who said you have to drop tons of money to look (and feel!) good? At cabi, we’ve got a passion for bringing an elevated experience with fashion to every woman who wants it.

Exclusive Collections and personal styling shouldn’t require a high price tag or only be available in NYC or LA showrooms. Every woman deserves to feel beautiful in her clothes and discover her true style with a sense of connection to others. Our Stylists help you find pieces to suit your unique style that fit and flatter your figure.

Who said you have to drop tons of money to look (and feel!) good? At cabi, we’ve got a passion for bringing an elevated experience with fashion to every woman who wants it. Exclu...

Who said you have to drop tons of money to look (and feel!) good? At cabi, we’ve got a passion for bringing an elevated experience with fashion to every woman who wants it.

More +

Convenience for Busy Women

Fashion never stops evolving, and neither do we! We’re constantly inventing new technology to bring you closer to the clothes you love.

From style and budgeting tips on our app, cabi Tap, that help curate your wardrobe to our Online Hostess Planner that makes gathering your girls easy to getting a front row seat of a virtual Fashion Show, we help you escape into fashion from the comfort of your own home. Our online platforms bring our cabi community together in the pursuit of style…and fun!

Fashion never stops evolving, and neither do we! We’re constantly inventing new technology to bring you closer to the clothes you love. From style and budgeting tips on our app, ...

Fashion never stops evolving, and neither do we! We’re constantly inventing new technology to bring you closer to the clothes you love.

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Inclusivity & Confidence

When you look good, you feel good. Our clothing is designed for the women we see in everyday life…like you!

We know representation matters, so no matter your age, background, height, or body type, cabi has something you’ll look and feel fabulous in, empowering you to confidently conquer your day. Our job is to help YOU find your unique style.

When you look good, you feel good. Our clothing is designed for the women we see in everyday life…like you! We know representation matters, so no matter your age, background, hei...

When you look good, you feel good. Our clothing is designed for the women we see in everyday life…like you!

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A CAREER WITHOUT COMPROMISE

From the beginning, our Founders envisioned a community where women could plant roots and find a home for their true, authentic selves to shine. A client discovering renewed confidence after a Fashion Experience, the soul-filling joy of time well spent with girlfriends (and a little retail therapy), and a Stylist growing a fulfilling business that serves women. This is cabi. The entrepreneurial spirit is alive in our Stylists—relationship centered, style obsessed, and relentless in their passion for serving women…and earning real incomes. Since 2002, cabi’s paid almost a billion dollars in commissions and bonuses to its Stylists. Cheers to that!

From the beginning, our Founders envisioned a community where women could plant roots and find a home for their true, authentic selves to shine. A client discovering renewed confid...

More +

20 days of

Remember when your cabi Stylist helped you pick the perfect dress for an event? Or curate a boardroom – ready wardrobe for a new job? Or pack for that 10-day vacay in a tiny carry-on? Share your most cherished #mycabiStylist memory for a chance to win one of 20 fabulous prizes + get entered to win the grand prize!

04.28.2022